As Brad Dekock entered into this new era of business he wanted to ensure that his company would be one of quality and integrity just like the companies that had lead up to GR Electric. And so he and his team came up with an acronym that the whole GR Electric family would work by: W.I.R.E.D. Beginning with willingness, they wanted the workers of GR Electric to be active and prepared to go the extra mile for their customers. Then they insisted that the company maintain its integrity. The GR Electric family was more than just employees, but also its customers, and Brad believed it was important that family watch out for each other. They also wanted the business to be known as reliable. This includes both the safety of the workers, and a promise that the work would be done efficiently and on time. GR Electric was also meant to be based on excellence. Every job, big or small, all members of GR Electric want to be proud of the work they do, so that the customers can be proud too. Finally, GR Electric promises to continue its development.

So that with ever job something new is learned, and with every new member of the family the company grows. GR Electric will progress with the times so that its customers can count on updated service. GR Electric is founded upon these principles and works every day to ensure that its legacy of greatness continues, so that each day every person involved in the GR Electric family is proud to be there.